Non-profit Organization Website Rebranding
A complete website rebranding for a non-profit organization that educates, protects and encourages the development of children in the North Texas area.
Key Results
Donations
Time Savings
Support Load
Events Managed
Data Security
Monthly Traffic
Case Study Overview
The Challenge
The client needed an updated and responsive website that was able to showcase all of their services and better represent their mission and vision. They also needed a better way to communicate and disseminate information to the public. The client was facing challenges in collecting online donations and informing others about their events.
Our Analysis
Our Solution
We rebuilt the site as a story-led WordPress theme with a Stripe-powered recurring-gift checkout, a DAF/Benevity integration for matched gifts, a volunteer event hub backed by Google Maps and ICS feeds, and a hardened admin perimeter (Wordfence, 2FA, encrypted donor PII).
The Results
The redesigned website significantly boosted donor engagement and improved overall platform functionality. The $100K in online donations raised in the first three months exceeded expectations, while the integration of 100% secure donation processing instilled confidence in donors. The website's enhanced event features helped promote 20+ events, attracting more participants. Additionally, the 1,000+ monthly increase in traffic demonstrated the effectiveness of the user engagement strategies, leading to more visibility and support for the nonprofit.
Key Features & Components
- Content Organization - Full content audit and optimization of website structure
- WordPress Website Redesign - Complete redesign with improved tagging and speed optimization
- Online Donation System - Secure and user-friendly donation processing
- Secure Platform - Encrypted storage for donor information
- Upcoming Events - Event management system with Google Maps integration
- Mobile-Responsive Design - Fully responsive layout for all devices
Project Information
Client
Industry
Services Provided
- Website Redesign
- Content Strategy
- Donation System Integration
- Security Implementation
Technologies Used
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